When Measuring the Demographics of a Site's Visitors, Marketers Are

question 49

Multiple Choice

When measuring the demographics of a site's visitors, marketers are likely to be concerned with ________.

• A) examining how the target audience navigates around the site
• B) examining which demographic profiles have the most engagement
• C) evaluating whether content is a good match with users and whether it converts many into buyers
• D) determining how to improve the sell rate and reduce the cost per impression
• E) all of the above

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Definitions:

Frederic Bastiat

A French economist and author known for his theories on economics and his advocacy of free markets and limited government.

Economic Theory

A set of principles and concepts that helps in the explanation and prediction of economic phenomena.

International Trade

The exchange of goods and services between countries, allowing for greater variety and availability of resources and products.

Domestic Consumption

The total amount of goods and services consumed by the residents of a country.