When Chandler, One of the Characters on the Television Show

question 72

Multiple Choice

When Chandler, one of the characters on the television show Friends, drank YooHoo chocolate flavored beverage, it was an example of ________.

• A) interactive television (iTV)
• B) out of home media
• C) webisodes
• D) product placement
• E) advergames

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Definitions:

Voice

The distinctive tone or style of communication used by individuals or organizations to express their personality or brand identity.

Influence

The capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.

Corporate Social Responsibility

A business model where companies integrate social and environmental concerns in their operations and interactions with stakeholders, aiming for a positive impact.

Multiple Channels

Utilizing various communication or distribution pathways to reach a wide audience or conduct business, such as in marketing, retail, and broadcasting.