Family Branding, Licensing, Product Line Extensions, and Product Form Extensions

question 51

Multiple Choice

Family branding, licensing, product line extensions, and product form extensions are all marketing strategies based on ________.

• A) stimulus generalization
• B) the spacing effect
• C) stimulus discrimination
• D) extinction
• E) none of the above

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Definitions:

Tapped

In electrical engineering, refers to creating a connection point at some location along a wire or winding of a transformer to draw off voltage.

Autotransformer

A type of electrical transformer with a single winding that acts as both the primary and the secondary winding, used for varying the level of voltage.

Primary

The initial or most important in order of development or consideration.

Distribution Transformer

A transformer used in electrical power distribution to step down voltage levels from high to lower levels for consumer use.