List the Reasons All Segmentation Programs Include Demographic Data

question 59

Essay

List the reasons all segmentation programs include demographic data.

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Definitions:

Asch Studies

A series of psychological experiments conducted by Solomon Asch studying if and how individuals yielded to or defied a majority group and the effect of such influences on beliefs and opinions.

Conformity Pressures

The influence that peers or societal norms have on an individual's behavior and beliefs, often leading to changes to match those norms.

Staff Meeting

A gathering of employees led by their employer to discuss issues, progress, or objectives related to the workplace.

Stanley Milgram's Experiment

A series of social psychology experiments conducted in the 1960s to test obedience to authority, revealing people's willingness to follow orders even when they cause harm.