Kevin's Company Owns a Factory That Can Produce 1,000 Widgets

question 97

Multiple Choice

Kevin's company owns a factory that can produce 1,000 widgets per week. His primary focus is on getting consumers to purchase as many widgets as possible to ensure that he is maximizing his sales relative to his production capacity. Kevin's business is exhibiting the ________.

• A) marketing concept
• B) product concept
• C) not-for-profit concept
• D) selling concept
• E) market orientation

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Definitions:

Guilt

A feeling of having done wrong or failed in an obligation, often accompanied by regret and self-reproach.

Symptom

An observed sign or manifestation, often of a disease, that is experienced by an individual and reported to a healthcare professional.

Dying Person

Refers to an individual who is in the terminal phase of life, where death is imminent.

Sitting Shiva

A week-long period of mourning in Jewish tradition, observed by the immediate family members of the deceased, marked by staying at home and receiving visitors.