What Is the Difference Between Multiple Regression Analysis and the Analog

question 21

Multiple Choice

What is the difference between multiple regression analysis and the analog approach?

• A) The analog approach gathers its information through nationwide customer surveys.
• B) Multiple regression analysis uses geo-demographic segmentation systems to determine potential sales in a new market.
• C) The analog approach uses statistics rather than judgment to predict sales.
• D) Multiple regression analysis uses statistics rather than judgment to predict sales at existing store locations.
• E) Multiple regression analysis cannot be used to determine potential sales like the analog approach.

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