Which of the Following Statements About Assortment Is Not True

question 41

Multiple Choice

Which of the following statements about assortment is not True?

• A) The number of SKUs offered in a merchandise category is a strategic decision.
• B) The breadth and depth of the assortment in a merchandise category can affect the retailer's brand image.
• C) Offering a large assortment normally simplifies a customer's buying decision.
• D) Customer perceptions on assortments are based on the availability of the customer's favorite SKU and the size of the category's display.
• E) Buyers need to consider the degree to which categories in a department complement each other.

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Definitions:

Rental Expense

Rental Expense refers to the cost incurred for renting a property or equipment, categorized as an operating expense in financial accounting.

Square Feet

A measure of area used primarily in the United States, equivalent to the area of a square with sides one foot in length.

Advertising Cost

The expense incurred by a business to promote its products, services, or brand through various media channels.

Allocation Bases

Criteria or methods used for allocating costs in budgeting or accounting, often based on time, output, sales, or square footage.