Which of the Following Is a Drawback for a Retailer

question 66

Multiple Choice

Which of the following is a drawback for a retailer offering national brands?

• A) Retailers view national brands as a threat to private-label brands.
• B) Retailers have to discount some national brands in order to attract customers to their stores because customers compare prices for these brands across stores.
• C) Significant investment is needed to develop relationships with national brands' vendors.
• D) Retailers have to work to market national brands to make them better known and desired by customers.
• E) Many customers will only patronize retailers that sell particular national brands.

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Definitions:

Prospect

A potential customer who has shown interest in a product or service and may be targeted for a sales pitch or follow-up.

New Prospects

Potential clients or customers who have been identified as likely to be interested in a product or service.

Replace Customers

The practice of finding new customers to compensate for those who no longer do business with a company, maintaining or growing the customer base.

Orphaned

In a business context, refers to accounts, clients, or projects that no longer have a specific person or team assigned to manage them.