One Difference Between a Competitive Profile Matrix (CPM) and an External

question 88

Multiple Choice

One difference between a Competitive Profile Matrix (CPM) and an External Factor Evaluation (EFE) is that

• A) CPM includes both internal and external issues.
• B) the weights and total weighted scores have different meanings.
• C) CPM ratings range from 1 to 10.
• D) CPM is performed only for the company, whereas EFE is performed for both the company and its competitors.
• E) CPM is only used in small firms.

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Definitions:

Within-Subjects

A research design wherein the same group of subjects is exposed to different conditions or variables, allowing for direct comparison of their responses across these conditions.

Design

The plan or specification for the construction of an object or system, or for the implementation of an activity or process.

Solomon Four-group Design

An experimental approach to assess the potential effects of pretesting on participants by including both pretested and non-pretested groups with and without the intervention.

Pretest Impact

The influence that prior testing might have on the participants' subsequent performance on a posttest, affecting the interpretation of an intervention's effect.