Examlex
Positioning involves selecting a strategy or purpose that distinguishes the organization from its competitors.
Presidential Coat-tails
The phenomenon where successful presidential candidates help to attract votes for other candidates of the same party in elections held simultaneously.
Popular President
Describes a president who enjoys widespread support and approval from the general public.
Reelection
The act of being elected again to a political office that the individual is currently or has previously held.
Party Candidates
Individuals nominated or chosen by a political party to contest in elections and represent the party's ideologies and policies if elected.
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