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_____ Involves a Centralized Database in Which Data from Several

question 49

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_____ involves a centralized database in which data from several databases are consolidated and organized so that they can be easily analyzed.


Definitions:

Customer Service

Activities and support provided by a company to its customers before, during, and after a purchase to enhance satisfaction and loyalty.

Consumer Income

The total amount of income available to an individual or household for spending, saving, or investment after taxes.

Availability

The degree to which a product or service can be purchased or accessed by consumers at a given time.

Consumer Tastes

Preferences and likings of consumers that influence their purchasing decisions and are shaped by cultural, social, and individual factors.

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