Dividing Consumers by Such Variables as Attitude Toward the Product

question 166

True/False

Dividing consumers by such variables as attitude toward the product is called psychographic segmentation.

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Definitions:

PNS

Peripheral Nervous System, which consists of the nerves and ganglia outside of the brain and spinal cord.

Nerves

Bundles of axons within the peripheral nervous system that transmit information to and from the brain and spinal cord to the rest of the body.

Membrane Permeability

The quality of a biological membrane that allows substances to pass through it, controlling the entry and exit of materials.

K+

Potassium ion, an essential electrolyte involved in various body functions including nerve signal transmission and muscle contraction.