Using Information About Current Customers to Nurture and Maintain Strong

question 36

True/False

Using information about current customers to nurture and maintain strong relationships with them is the purpose of customer-relationship management.

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Definitions:

Compliance-based Approach

A method in business ethics focusing on adhering to laws, regulations, and company policies to avoid misconduct and penalties.

Integrity-based Approach

A method of operation that focuses on consistency between expressed values, actions, and ethical standards, emphasizing accountability and transparency.

Leadership

The act of guiding and directing a group towards achieving a common goal, often involving vision, communication, and motivation.

Ethical Leaders

Individuals in leadership positions who demonstrate and promote high standards of ethical conduct and integrity within their organizations.