By Making Liquid Refreshment Available When It's Needed,a Concessionaire Selling

question 23

True/False

By making liquid refreshment available when it's needed,a concessionaire selling bottled water at a summer concert is creating time utility.

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Definitions:

Place Utility

The value added to goods through changes in their location, making them more accessible or convenient for consumers.

Selective Distribution

A distribution strategy where a company distributes its products through a limited number of channels or retailers to maintain a certain level of brand exclusivity.