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On the Surface,data Published by Industry Associations Seems Helpful in Estimating

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True/False

On the surface,data published by industry associations seems helpful in estimating sales for your proposed business.But the data is often old and not very helpful.

Grasp the factors influencing the effectiveness of persuasion, including source credibility, message characteristics, and audience factors.
Recognize the role of classical and operant conditioning in developing attitudes.
Identify and explain cognitive dissonance and how it influences attitude and behavior change.
Describe the impact of social roles and expectancies on behavior as demonstrated in the Stanford Prison Experiment.

Definitions:

Social Security Credit

Based on total wages and self-employment income during the year; the amount of earnings it takes to earn a credit changes each year; in 2009, a person had to earn $1,090 in covered earnings to get one credit; people born after 1929 need 40 credits in their lifetime to qualify for Social Security benefits.

Earnings

The amount of profit that a company produces during a specific period, indicating the financial performance.

401k Plan

A retirement savings plan offered by many American employers, allowing employees to save and invest a piece of their paycheck before taxes.

Employer's Contribution

Money that an employer adds to an employee's benefits, such as a retirement plan or health insurance.

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