Microsoft Word Is the Most Widely Used Word-Processing Program

question 61

Multiple Choice

Microsoft Word is the most widely used word-processing program. Which of the following explanations for its popularity uses the lock-in hypothesis?

• A)Build a better mousetrap and the world beats a path to your door. MS Word is the better mousetrap.
• B)Because MS Word is the standard in business, it is difficult to use other word processing programs and share documents.
• C)MS Word is priced below other competing programs; Microsoft can afford to price it low because it sells so many copies.
• D)Although MS Word is not the cheapest word processor, its ratio of features to price is better than the competitors.

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