Examlex
Personalized funerals are also called
Endowment Effect
A cognitive bias where people ascribe more value to things merely because they own them.
Gains
The increase in economic benefit, which can be measured in terms of profit, utility, or welfare, resulting from an action or transaction.
Losses
The financial deficit arising when the cost of producing and operating exceeds the revenue generated.
Prospect Theory
A theory in behavioral economics that evaluates how people choose between probabilistic alternatives that involve risk, focusing on the psychology of decision-making.
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