Examlex
Which of the following is the most important reason for manufacturers to use sales promotion?
Business Customer
An entity, typically a company or organization, that purchases goods or services for use in the production of other goods and services, rather than for personal use.
Missionary Salespeople
Sales representatives who promote their company's products indirectly, often by educating and building relationships with intermediaries rather than selling directly to end users.
Promotional Activities
Marketing efforts aimed at increasing awareness and sales of a product or service, often through advertising, discounts, or public relations campaigns.
Sales Orders
Sales orders are formal documents issued by a buyer to a seller specifying the products, quantities, and agreed prices for products or services the seller will provide.
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