Which of the Following Statements Is Accurate About Sales Promotion

question 15

Multiple Choice

Which of the following statements is accurate about sales promotion? ​

• A) ​Sales promotion can increase sales by providing extra purchasing incentives.
• B) ​Sales promotion encompasses personal selling.
• C) ​Sales promotion has increased dramatically, primarily at the expense of personal selling.
• D) ​Product characteristics are not relevant when deciding on sales promotions.
• E) ​Sales promotion encompasses public relations.

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Definitions:

FDA

The Food and Drug Administration (FDA) is a federal agency of the United States Department of Health and Human Services, responsible for protecting and promoting public health through the control and supervision of food safety, tobacco products, dietary supplements, prescription and over-the-counter pharmaceutical drugs, vaccines, biopharmaceuticals, medical devices, and veterinary products.

ADHD

Attention Deficit Hyperactivity Disorder, a neurodevelopmental disorder characterized by persistent patterns of inattention, hyperactivity, and impulsivity.

School-Aged Boys

Refers to male children typically between the ages of 6 and 18 who are attending elementary, middle, or high school.

Electroconvulsive Therapy (ECT)

A procedure used in cases of prolonged and severe major depression, in which a brief brain seizure is induced.