In the Grocery Business, You're Pretty Much Stuck in a Competitive

question 49

Multiple Choice

In the grocery business, you're pretty much stuck in a competitive pricing environment. You can't afford to attract more customers by lowering all of your prices, but what could you do differently with your product and pricing tactics to entice people through your stores' doors?

• A) Lowering the prices on all of your best-selling items
• B) Holding a 20% off sale on five to eight seasonal items each week
• C) Establishing different tiers of prices for different quality levels of meat
• D) Featuring more gourmet items at premium prices

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