The Final Stage in the New-Product Development Process Is When

question 21

Multiple Choice

The final stage in the new-product development process is when the product enters full-scale manufacturing and wide retail distribution. This stage of the new-product development process is:

• A) commercialization.
• B) test marketing.
• C) field testing.
• D) business analysis.

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Definitions:

Team Approach

A strategy that relies on collaboration and collective effort among group members to achieve goals.

Natural Physical

Refers to phenomena or processes that occur in the natural world and involve physical properties.

Mental Reach

The extent of one's cognitive abilities to understand, conceive, and implement complex ideas and strategies.

Technology

The use of scientific insights for pragmatic objectives, particularly within the industrial sector.