A Product Is Said to Have Achieved Brand Preference When

question 7

Multiple Choice

A product is said to have achieved brand preference when:

• A) the product becomes familiar to the consumer.
• B) the marketers start selling the product at a discount.
• C) the consumer sees or recognizes the product and chooses it over its competitors.
• D) the product has attained monopoly position with its customers.

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Definitions:

Syllogism Validity

The property of a syllogism whereby if the premises are true, the conclusion cannot logically be false.

Enthymeme

A syllogism or form of reasoning in which one of the premises is implicit or assumed rather than stated.

Missing Premise

a logical gap in an argument where an unstated or implied premise is necessary for the argument to hold.

Syllogism Validity

A measure of a syllogism's correctness in deducing the conclusion from two premises, based on the structure of the argument.