When Expanding to China, KFC Built Warehouses and Used Its

question 122

Multiple Choice

When expanding to China, KFC built warehouses and used its own fleet of trucks to distribute food items to its locations. KFC was considering the international _________ environment.

• A) political-legal
• B) competitive
• C) technological
• D) economic

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Definitions:

Influencers

Individuals who have the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience.

Brand's Credibility

involves the trust and reliability consumers place in a brand based on its history, quality of products, and its public statements and actions.

Measure

A method or tool used to quantify or assess the characteristics or performance of something.

Social Media Activities

Actions and behaviors of users on social media platforms, including posting, sharing, commenting, and engaging with content.