Opinion Leaders Are the First Consumers to Try New Products

question 111

True/False

Opinion leaders are the first consumers to try new products and then share their experience by word of mouth.

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Definitions:

Satisfaction

A feeling of fulfillment or contentment with one's achievements, possessions, or state of being.

Conscience

is an inner sense of what is morally right or wrong in one's actions or thoughts, guiding ethical decision-making.

Ego Ideal

A component of personality in Freudian psychology representing an individual's ideal self and aspirations.

Personality Theory

A framework for understanding individual differences in patterns of thinking, feeling, and behaving.