Which of the Following Components of the Marketing Environment Consists

question 66

Multiple Choice

Which of the following components of the marketing environment consists of factors that influence consumer buying power and marketing strategies?

• A) Competitive environment
• B) Cultural environment
• C) Economic environment
• D) Regulatory environment

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Definitions:

Confidence Interval

A collection of numbers, sourced from sample data, presumed to contain the value of an undiscovered population characteristic.

Population Variance

The variance of a population data set, calculating the mean of the squared deviations from the mean of the data.

Confidence Interval

A range of values, derived from the sample data, that is likely to contain the value of an unknown population parameter.

Sample Variance

A measure of variability that quantifies the spread of a sample data set; calculated as the sum of squared deviations from the sample mean, divided by the sample size minus one.