The Today Show Partnered with the U

question 146

Multiple Choice

The Today Show partnered with the U.S. National Parks in 2016 to celebrate 100 years of national parks. Various Today Show regulars such as Al Roker were featured visiting the parks. This campaign is an example of _____ marketing, a type of nontraditional marketing.

• A) place
• B) person
• C) event
• D) cause

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Definitions:

Wage Gap

The disparity in earnings among different groups of workers, often highlighted by differences due to gender, race, or education.

Age Bias

Discrimination or prejudice against individuals or groups based on their age.

Reasonable Pay

Compensation that is fair and appropriate for the work performed, considering factors like industry standards, experience, and geographic location.

Up-To-Date Skills

The possession of current and relevant abilities or knowledge that aligns with the latest developments in a particular field.