PR Efforts on Behalf of Charities,relief Groups,or Other Organizations Serving

question 23

Multiple Choice

PR efforts on behalf of charities,relief groups,or other organizations serving publics in need are called

• A) do-good PR.
• B) cause marketing.
• C) viral PR.
• D) lobbying.

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Definitions:

Cost Center

A division or a department within an organization that does not directly contribute to profit but incurs costs.

Joint Cost

The cost incurred in the process of producing two or more joint products before the point where these products are separately identifiable.

Investment Center

A segment or division within a company for which direct responsibility is given to a manager, who is judged by the profitability and the return on investment of the division.

Flexible Budgets

Flexible budgets are financial plans that can vary depending on actual levels of output, activity, or revenue, allowing businesses to adjust their spending and resources more dynamically.