In Mass Communication Theory,the_______ Argues That Active Audience Members Use

question 43

Multiple Choice

In mass communication theory,the_______ argues that active audience members use media content to create meaning,and meaningful experiences,for themselves.

• A) alternative hypothesis perspective
• B) meaning-making perspective
• C) middle-range perspective
• D) revolutionary perspective

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Definitions:

Risk Management

The process of identifying, assessing, and prioritizing risks followed by coordinated application of resources to minimize or control their impact.

Environmentally Related Activities

Actions or operations by organizations or individuals that have a direct impact on the natural environment.

Trade-Offs

Decisions involving a sacrifice of one goal or value in order to obtain or prioritize another, often in the context of limited resources.

Programs

Planned series of events, activities, or operations aimed at achieving specific goals or outcomes.