What Is a Data Point That Can Be Used to Evaluate

question 6

Multiple Choice

What is a data point that can be used to evaluate the level of visitor engagement with content of an owned media property such as a brand website?

• A)Visits
• B)Page Depth / Time on Site
• C)Page Views

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Definitions:

Least Squares

A mathematical method used to find the best-fitting line through a set of points by minimizing the sum of the squares of the distances from the points to the line.

Regression Line

A straight line that best fits the data points on a scatter plot, showing the relationship between two variables.

Models

Replicas or systems that represent, simulate, or describe complex phenomena for the purpose of analysis or prediction.

Model Significant

Refers to the degree to which a statistical model's parameters are meaningful and impactful for understanding the data.