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Describe and evaluate Weick's (1979)notion of the double interact.
Product Marketing
refers to the process of promoting and selling a product to the consumer, encompassing strategies and tactics used to identify the product's target market, communicate its value, and ensure its distribution.
Stock Brokerage
Firms that act as intermediaries between investors and securities exchanges, facilitating the buying and selling of stocks.
People Management
The practice of recruiting, training, and overseeing employees in a workplace to maximize their performance.
Services
Intangible products provided to consumers, such as repairs, entertainment, or consultation, which do not result in ownership of anything physical.
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