Due to the High Cost of Personal Selling,many Companies Turn

question 27

Multiple Choice

Due to the high cost of personal selling,many companies turn to

• A)radio advertising.
• B)telemarketing.
• C)coupons.
• D)contests.
• E)magazine advertising.

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Definitions:

Intentionality

The ability to engage in behaviors directed toward achieving a goal.

Achieving Goal

The process of setting, pursuing, and attaining objectives or desired outcomes.

Behaviors

are the actions or reactions of an individual in response to external or internal stimuli.

Infant

A very young child, particularly before they can walk or speak; the earliest stage in human development.