Which Term Is Used to Identify the Division of a Market

question 289

Multiple Choice

Which term is used to identify the division of a market into categories of customer types?

• A) Industrial marketing
• B) Marketing mix
• C) Customer marketing
• D) Market segmentation
• E) Market de-categorization

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Definitions:

Dens of the Axis

A prominent feature of the second cervical vertebra (axis), providing a pivot that allows the head and the atlas to rotate around the spinal axis.

Transverse Process

A bony projection off the side of each vertebra in the spine, to which muscles and ligaments attach.

Spinous Process

A bony projection off the posterior (back) of each vertebra, serving as a point of attachment for muscles and ligaments.

Transverse Foramen

A characteristic feature of cervical vertebrae, through which the vertebral arteries pass.