What Is Traction

question 9

Multiple Choice

What is traction?

• A)all the work you've done to date to build your venture
• B)the "hook" you use to successfully attract investors
• C)the moment in your pitch when you know the audience is on your side
• D)the first time you realize your pitch deck is effective

Recognize the significance of free cash flow as an indicator of financial health.

Understand the relevance of cash equivalents and their reporting on the statement of cash flows.

Discern the principle of double-entry bookkeeping as it applies to changes in cash balance reported on the statement of cash flows.

Understand the components and categorization of cash flows within operating, investing, and financing activities.