Examlex
As described in the text,one of the problems with the Coolest Cooler and its Kickstarter campaign was that ______.
CRM System
Customer Relationship Management System, a technology for managing all your company's relationships and interactions with current and potential customers.
Customer Personalization
Tailoring a service or product to accommodate specific interests or preferences of individual customers, often using data analytics.
Individualized Offers
Marketing strategy that involves creating and presenting offers tailored to the needs, preferences, or historical behaviors of individual customers.
Lifetime Value
The total worth to a business of a customer over the whole period of their relationship.
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