Which of the Following Bases for Market Segmentation Pertains to Some

question 33

Multiple Choice

Which of the following bases for market segmentation pertains to some characteristic of the consumer's actions toward the product-a characteristic that commonly involves some aspect of product use?

• A)Demographic
• B)Psychographic
• C)Geographic
• D)Behavioristic
• E)Ethnographic

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Definitions:

Observations

Data collected or measured from a study or experiment regarding individuals, subjects, or phenomena.

Degrees of Freedom

The total number of individual values or figures that a statistical distribution can possess.

Interaction

In statistics and experiments, it refers to a situation where the effect of one variable on an outcome is modified by the level or presence of another variable.

Rate of Stepping

The frequency at which steps are taken, often measured to assess the intensity or speed of walking or running.