Red Carpet Inc

question 52

Multiple Choice

Red Carpet Inc.is a small apparel store started by an aspiring designer.The store needs to compete against larger,well-established multinational brands.Which of the following strategies will most help Red Carpet Inc.avoid competition from larger firms?

• A)Red Carpet Inc.should have multiple levels of management like the larger firms.
• B)Red Carpet Inc.should target large market segments that the competitors serve.
• C)Red Carpet Inc.should expand the scale of production to enjoy greater economies of scale.
• D)Red Carpet Inc.should start to work with customers only when the products are ready for sale.
• E)Red Carpet Inc.should focus on and target small market niches or product needs.