If the Coca-Cola Company Allows a Mexican Firm to Use

question 50

Multiple Choice

If the Coca-Cola Company allows a Mexican firm to use its name,formula,and brands in return for a royalty,then this arrangement would be known as:

• A)exporting.
• B)licensing.
• C)direct investment.
• D)contract manufacturing.
• E)a joint venture.

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Definitions:

Motivating Potential Score

A measure used to evaluate the motivational properties of jobs based on five core job dimensions, intending to predict job satisfaction and motivation.

Job Diagnostic Survey

A tool used to measure the elements of a job, as per the Job Characteristics Model, to determine how motivating the job is for employees.

Growth Need Strength

The degree to which an individual desires and is motivated by opportunities for personal growth and development within their job or career.

Job Context

The work environment and all the conditions, including tasks and responsibilities, that influence one's job.