Marketing Implementation Is Most Effective and Efficient When Every Employee

question 18

True/False

Marketing implementation is most effective and efficient when every employee has the same commitment to organizational goals.

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Definitions:

Marketing Concept

The idea that an organization should try to satisfy customers’ needs through coordinated activities that also allow it to achieve its own goals.

Durable Goods

Consumer products that have a long life span and are not consumed or worn out quickly.