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Mass Media Influences

question 151

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Mass media influences


Definitions:

Firms Locate

The process by which businesses decide where to establish their operations, influenced by factors such as market access, costs, regulations, and infrastructure.

Capital

Capital in a business context represents the financial assets needed for operations, such as funds in bank accounts, inventory, buildings, and machinery.

Growth Strategy

A plan devised by a business to increase its size and market share through measures such as market penetration, product expansion, and acquisitions.

Global Competition

The situation where businesses compete with others around the world for market share, resources, and talent, driving innovation and efficiency.

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