While Giving Guidelines to Her Field Interviewing Staff, a Researcher

question 48

Multiple Choice

While giving guidelines to her field interviewing staff, a researcher states, "I want you to interview every tenth customer entering a Kmart store at the following key sites." This is an example of______________sampling.

• A) judgment
• B) quota
• C) sequential
• D) systematic
• E) convenience

---

Definitions:

Cognitive Bias

A systematic pattern of deviation from norm or rationality in judgment, whereby inferences about other people and situations may be drawn in an illogical fashion.

Structured Problem

A problem defined by clear parameters, with known processes and potential solutions, allowing for systematic analysis and resolution.

Unstructured Problem

A problem that lacks a clear path to the solution, often requiring creative thinking or innovative approaches.

Programmed Problem-solving Methods

Structured and often automated approaches or algorithms designed to address specific types of problems in a systematic way.