The Question, "How Would You Judge the Price and Quality

question 81

Multiple Choice

The question, "How would you judge the price and quality of this product?" is

• A) double-barreled.
• B) leading.
• C) contains an implied alternative.
• D) contains an implied assumption.
• E) forces generalization on the part of the respondent.

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Definitions:

Classical Conditioning

A teaching mechanism involving the link between a stimulus found in the environment and one that naturally exists.

Positive Reinforcer

A stimulus which, when presented after a behavior, increases the likelihood of that behavior being repeated.

Conditioned Stimulus

A conditioned stimulus is a previously neutral stimulus that, after becoming associated with an unconditioned stimulus, elicits a conditioned response.

Unconditioned Stimulus

In classical conditioning, a stimulus that naturally and automatically triggers an unconditioned response without prior learning.