Which of the Following Is NOT True When a Scale

question 65

Multiple Choice

Which of the following is NOT true when a scale is a ratio scale?

• A) The scale allows for comparison of the absolute magnitude of numbers.
• B) The zero point is established arbitrarily.
• C) If "a" is greater than "b" and "b" is greater than "c," then "a" is greater than "c."
• D) If "a" equals "b" and "b" equals "c," then "a" equals "c."
• E) The mode and the median are permissible measures of central tendency.

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Definitions:

Briefly

In a short, concise manner or period.

Publicity

The attention that a person, product, or company receives from the media and the public, often achieved through marketing or promotional efforts.

Promotional Mix

The blend of different marketing strategies such as advertising, sales promotion, public relations, personal selling, and direct marketing used to achieve business goals and communicate with the target audience.

Strengths/Advantages

The positive attributes and competitive benefits that give a company or product superiority over others in its market.