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Dial soap's brand managers want to know which of three proposed end-aisle displays works the best in terms of catching consumers' attention. They set up prototypes of the three displays in three supermarkets in a large metropolitan area and visit each to observe consumers body language, time spent at each display, etc. Which technique are the managers using?
Autonomy
The capacity to make decisions independently and the freedom to act according to one's own will without undue influence or coercion.
Decision-Making
The process of making choices by identifying a decision, gathering information, and assessing alternative resolutions.
Free Agents
Individuals who provide their services or work independently, often without long-term commitments to any singular employer.
Short-Term Talent
Refers to individuals or workforce hired or utilized for immediate or temporary projects and goals.
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