What Are the Three Types of Pricing Strategies Marketers Can

question 31

Essay

What are the three types of pricing strategies marketers can employ both online and offline? Give an example of a website that uses each of these strategies.

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Definitions:

Self-Actualization

A psychological concept referring to the realization or fulfillment of one's talents and potentialities, especially considered as a drive or need present in everyone.

Full Human Potential

The realization of an individual’s complete capability and capacity for growth and development in all aspects of life.

Material Goods

Physical items that can be seen, touched, and owned, such as clothing, cars, and houses.

Management

Management involves the planning, organizing, leading, and controlling of an organization's resources to achieve specified goals efficiently and effectively.