What Is One Explanation That Craik and His Colleagues Propose

question 36

Multiple Choice

What is one explanation that Craik and his colleagues propose for the reason why a deep level of processing leads to greater recall?

• A) At a deep level, you recognize the patterns more efficiently.
• B) Deep levels make the stimulus different from other memory traces in the system; it's more distinctive.
• C) Deep levels place more emphasis on vivid physical characteristics of the material.
• D) Encoding specificity is more likely to occur.

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Content such as news, entertainment, or advertising, produced and disseminated via mass media outlets like television, radio, and the internet.

Prime-Time Television

The block of time, usually in the evenings, when television audiences are largest, and broadcasters schedule their most popular programs.

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Units of communication intended to convey information, ideas, or feelings from a sender to a recipient, across various mediums and formats.

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