Suppose That You Are Searching for a Set of Square-Shaped

question 63

Multiple Choice

Suppose that you are searching for a set of square-shaped, red earrings on a jewelry counter that has four kinds of earrings: square blue, square red, round blue, and round red. If Treisman's research on attention applies to this task,

• A) you would find the square red earrings equally fast, whether there are few or many other earrings.
• B) you would find the square red earrings faster than you would find any earrings that are red.
• C) the number of other square earrings and the number of other red earrings would influence the time taken to find the square red earrings.
• D) it would take less time to find that the square red earrings are not there than to find that they are there.

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Definitions:

Service Station

A facility dedicated to the sale of gasoline and often providing maintenance and repair services for vehicles.

Customer Value

The satisfaction a customer derives from a product or service in comparison to its cost, influencing loyalty and purchase decisions.

Product

Any item or service offered for sale or use, often as a result of a manufacturing or production process.

Utility

A term in economics referring to the total satisfaction received from consuming a good or service.