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In the chaotic aftermath of a robbery, you see a tall thin man in a red shirt and a shorter man in a black jacket running from the scene of the crime. According to research on illusory conjunctions, it would not be surprising for you to later remember seeing
Consumer Surplus
The difference between the total amount consumers are willing and able to pay for a good or service and the total amount they actually pay.
Willing to Pay
The maximum price at which a consumer values a good or service enough to purchase it.
Producer Surplus
The difference between the amount producers are willing to receive for a good or service and the amount they actually receive, due to higher market prices.
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