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Strategy Process Answers the Question of What Is to Be

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Strategy process answers the question of what is to be contained in the strategic plan, and strategy content consists of the steps used to develop the strategy.

Understand the dynamics of entry and exit in a competitive market and its impact on equilibrium.
Understand the conditions that lead to zero economic profit in the long run within perfectly competitive markets.
Describe how a firm's supply curve is determined in a competitive market.
Understand the concept of scarce resources and their effect on the long-run supply curve in a competitive market.

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