Once a Customer Has Selected a Product to Purchase, Which

question 8

Multiple Choice

Once a customer has selected a product to purchase, which of the following would LEAST likely change the customer's purchasing intentions?

• A) Attitudes of others
• B) Perceived risk of buying the product
• C) Uncontrollable factors such as inadequate financing
• D) Salesperson's actions after the decision has been reached
• E) Unnoticed, beneficial attributes of the product being purchased

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Definitions:

Competitor's Model

A reference to a product offered by a competing business, often used for comparison in sales and marketing strategies.

Prospect's Objection

A potential customer's resistance or challenge to a sales pitch or proposal.

Postponed Objection

A concern or objection raised by a prospect that is deferred to a later time during a sales process.

Price Objection

A concern or hesitation expressed by a potential buyer regarding the cost of a product or service, often needing to be addressed during the sales process.