Ruth Cyboran and Luis Ross Recently Met Again at Their

question 80

Multiple Choice

Ruth Cyboran and Luis Ross recently met again at their 10th high school reunion. The men were close friends throughout school but lost touch with each other after graduation. They enjoyed their recent meeting and promised to keep in touch, especially because they had both chosen the same career--professional sales. Cyboran works for a paper company selling gift wrapping paper, ribbons, and boxes to retailers. Ross provides digital technology consultations to small businesses. Even though both believe in the Core Principles of Professional Selling, they both expressed concern about the new emphasis on relationship selling. Which of the following statements accurately describes the type of selling engaged in by Ross and Cyboran?

• A) Both are direct sellers.
• B) Both are sales engineers.
• C) Both sell to ultimate consumers.
• D) Cyboran is a detail salesperson.
• E) Ross is a service salesperson.

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Definitions:

Separation Anxiety

A condition identified by an extreme level of worry or fear when away from home or someone they are strongly attached to.

Research

The organized analysis and scrutiny of materials and sources for the purpose of verifying facts and forming new findings.

Babysitter

An individual, often a teenager or young adult, paid to supervise and take care of children for a temporary period in the absence of the children's primary caregivers.

Selective Attention

The process of focusing on a particular object in the environment for a certain period while ignoring others.